Peak fat

From The Economist:

Waistlines are widening everywhere. The percentage of adults who are overweight or obese has swelled from 29% in 1980 to 37% in 2013, according to a new study in the Lancet.

Marketers that figure out the LTV of their customers before their competitors will win.

Ben Legg, CEO of digital marketing firm Adknowledge, provides background and insight into LTV, or lifetime value. It’s the business measurement that tells a brand what its customers are worth over time, and subsequently, what it should spend to attract them. LTV can quickly allow one brand to outpace its competitors.

Looks like Jagger

wax jagger

Paris’ Grevin Wax Museum painter Franck Bruneau prepares the head of Rolling Stones lead singer Mick Jagger’s statue in their workshop before it is shipped to Prague for the opening of the museum on April 11, 2014. (Reuters/Philippe Wojazer)

Well, no need to sleep tonight…or ever again. Via In Focus.