Mobile first used to mean designing for mobile and then stretching the interface and underlying app to fit a bigger screen. FiftyThree’s Pencil stylus made mobile first about adding specialized hardware to compliment a mobile app.
I am severely tempted to buy an iPhone just to try this app that recreates the sensation of being chased by Zombies. Apparently, you are less likely to slow down or stop if there is a risk of your brains being eaten.
You tie your shoes, put on your headphones, take your first steps outside. You’ve barely covered 100 yards when you hear them. They must be close. You can hear every guttural breath, every rattling groan – they’re everywhere. Zombies. There’s only one thing you can do: Run!